Less IS more when it comes to make-up, say men (but would they REALLY like …

Less IS more when it comes to make-up, say men (but would they REALLY like …
'While nearly all agreed that applying a little makeup could help accentuate a woman's best features, the vast majority believed that less was more when it came to presentation – which may be bad news for makeup manufacturers.' Most men surveyed said …
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South Korean Men Embracing Makeup, Driving Male Cosmetic Industry
Have Korean men gone overboard when it comes to grooming and makeup? Recent reports indicate Korean men have fully embraced feminine beauty rituals which includes the application of foundation, rouge and even lipstick. They are doing so to better …
Read more on Forbes